About Us
FOUNDER STORY
I'm Moody, founder of PRIMALVET. This brand started because my German Shepherd, Alexa, deserved better than the junk-filled supplements filling pet store shelves.
When I couldn't find supplements I'd trust enough to take myself, I built my own. Wild-caught ingredients. Clinical doses. Zero fillers. Zero compromises. If I wouldn't take this myself, why would I give it to Alexa? That's the PRIMALVET standard.
— Moody
OUR MISSION
Ditch the junk. Go primal.
Most pet supplements are filled with glycerin, maltodextrin, and mystery meat. Ingredients so bad you wouldn't touch them yourself. We don't do that.
PRIMALVET uses the same quality ingredients you'd find in human supplements. Wild-caught salmon. Clinical-strength glucosamine. Zero fillers. Zero compromises. If it's not good enough for us, it's not going in our products.
Your pet deserves supplements you can trust.
THE PRIMALVET STANDARD
WILD-CAUGHT, NOT FARMED
Our Salmon Oil comes from Alaskan waters. Not farmed fish pumped with antibiotics.
CLINICAL DOSES, NOT FAIRY DUST
500mg glucosamine per chew. Not the 50mg underdosed junk other brands use.
ZERO FILLERS, PERIOD
No maltodextrin. No glycerin. No mystery ingredients. Read the label—you'll recognize everything.
HUMAN-GRADE QUALITY
Made in GMP-certified facilities. Same standards as human supplements.
AUSTRALIAN OWNED
Built in Australia. For Australian pets.
30-DAY GUARANTEE
If your pet doesn't love it, we'll refund you. No questions asked.
Trusted by 10,000+
4.9/5 from 500+ verified reviews
"My German Shepherd's coat has never looked better. The difference in her mobility after just three weeks of the Salmon Oil is night and day."
Sarah M.
German Shepherd owner
"Finally, a brand that doesn't hide behind 'proprietary blends'. Knowing the exact dosage of glucosamine gives me peace of mind."
James T.
Lab owner · 2-year customer
OUR PRODUCTS
Wild-Caught Salmon Oil
473ml · $39.95
- check_circle Shiny coat in 2–3 weeks
- check_circle Healthier skin, less itching
- check_circle Healthier skin, less shedding
- check_circle Joint & brain support
Dog Joint Chews
120 chews · $39.95
- check_circle 500mg glucosamine per chew
- check_circle Better mobility in 3–4 weeks
- check_circle Dogs love the taste
Frequently Asked Questions
Why is PRIMALVET more expensive than other brands? expand_more
How is this different from supplements at the pet store? expand_more
My dog is picky. Will they actually eat these? expand_more
How quickly will I see results? expand_more
Can I cancel my subscription anytime? expand_more
Is this safe for puppies/senior dogs? expand_more
READY TO DITCH THE JUNK?
Join 10,000+ Australian pet owners who've made the switch to clinical grade nutrition.